This is a subject that everyone appears to be arguing about at the moment. Everyone trying to second-guess Googles actions - which they will Never ever do - and wondering no matter whether reciprocal linking is dead, dying or if it is something worth carrying on. Nuff of the speculation. Heres the proof. Google do not like reciprocal link directories and they can sniff one particular out a mile off. There was notice the use of the past tense right here a link directory on my website until not too long ago, but I have now removed it, simply because it had turn out to be as valuable as a chocolate teapot. While the principal front page of the web site has retained it really is Google PageRank of PR5, in 1 of their last updates, Google relegated that directory, which had also previously had a PR5, to a PR . Meanwhile, I had not altered my linking structure that pointed to it. To get one more standpoint, please have a peep at [http://www.top5seo.co.uk/dont-buy-link-emperor/ link emperor results]. I had not altered my policies either I did not link TO any PR0 websites, kept the number of links per page down to a minimum and there had been even text descriptions for every entry listed. Google could tell what it was and acted as they saw fit. There is no point wondering or whining about it. Click here [http://www.top5seo.co.uk/dont-buy-link-emperor/ link emperor] to compare the reason for this hypothesis. They can and they are doing so in order to offer better results to searchers. You can like it or lump it, but if you want them to give you decent listings, ranks or send you any site visitors, their rules count. My guidance forget *artificial* reciprocal linking fully. The time taken to maintain the directory, approve/disaprove submissions mainly the latter, simply because the only people nevertheless asking for links are crappy PR0 websites and spammers can be a lot much better spent. When you want to exchange links with other sites, make certain you do so in a all-natural way, by which I mean write about the other website in some way and location natural links inside the physique text. And think about just giving to get. By which I mean, link out to valuable things for the edification or entertainment of your guests giving no consideration to the instant usefulness of that link to you. What goes around will come around. The moment you are seen as beneficial, others will link to you. You do then get your links "reciprocated", but it may possibly not be from the identical individuals to whom you linked. That is the natural way of linking that Google desires to see. Do not, below any circumstances, maintain anything other than internal navigation that could look like merely a list of links / link farm, simply because Google will find it, will not like it and will penalize it. Reciprocal linking, in the form of lists or directories merely created for that really objective cant do anything to assist you with Google really the opposite, in reality and for that reason, est mortuus. [RIP].
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